Latest
News.
22 October 2008
MPG exec stars on APN Outdoor MaxiBus
MPG executive, Agnes Gudz, has gained overnight celebrity status
with her photo wrapped around an entire MaxiBus. The special
Agnes-branded MaxiBus will transport passengers on the Eastern
Suburbs to Sydney City route during October and November.
More...
14 October 2008
APN Outdoor Launches the Next Big Thing
APN Outdoor this week launched the MegaSide – the largest
national campaign format in Australian transit advertising. A
package consisting of fifty MegaSides are taking to the streets
as high-impact bus sides, bringing a new eye-catching format
to life in the highly effective transit sector.
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1 September 2008
APN Outdoor Goes Digital on Landmark Site
APN Outdoor is planning to launch Australia's largest
digital billboard using cutting edge design and world
leading technology. Not only will the scope of the new display
be unique, it is being erected over Melbourne landmark the
Young & Jackson Hotel.
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25 June 2008
APN Outdoor & Heineken put 2,016 bottles of beer on the wall
In an Australian Outdoor advertising first,
APN Outdoor and Heineken have launched a custom large format
site at Melbourne Airport this week.
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30 May 2008
Rail Cross-Track Posters get an extreme makeover
With the number of commuter journeys on Sydney’s rail
network swelling by over 4% in the past 12 months alone, APN
Outdoor has embarked on a major overhaul of its CBD rail cross-track
poster network.
More...
19 May 2008
Bus and Tram Commuters
It’s what's inside that counts…
Who are bus and tram commuters and how can advertisers engage them effectively
during their journey to/from work? That’s what APN Outdoor’s latest
Bus and Tram Commuter Research study aims to understand.
More...
12 March 2008
APN
Outdoor Launches National Advertising Campaign
APN Outdoor, Australia's largest outdoor advertising company, has launched
a national trade advertising campaign to cement awareness of the company's
move to a single brand strategy across all its Outdoor advertising assets.
More...
17 December 2007
APN Outdoor Introduces Its Single Brand Strategy
New Moves to Streamline Product Choice and Consumer Engagement
APN Outdoor, Australia's largest Outdoor advertising company, is unveiling
a new business strategy that sees APN Outdoor become the single name across
the company's national inventory.
More...
12 September 2007
APN Outdoor awarded prestigious advertising contract for
Tullamarine Freeway
Following a highly competitive tender process, APN Outdoor
today announced a new agreement for the outdoor advertising
rights on bridges over the Tullamarine Freeway, reinforcing
its market-leading position in the Victorian outdoor advertising
market.
More...
14 August 2007
APN News & Media Interim Profit up 5% to $73.2 million
APN News & Media Limited [ASX, NZX:APN] today announced a record interim Net Profit After Tax and before non-recurring items (NRI) of $73.2 million for the six months ended June 30 2007, up 5% on the prior year.
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7 August 2007
APN Outdoor study reveals rail advertising is a great way to target 18 to 24 year olds
Most rail commuters find advertising on stations and carriages to be a good source of information, providing entertainment and a welcome distraction, especially for young consumers, according to a new study undertaken by APN Outdoor.
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10 July 2007
9.3% increase in year to date revenue
- strong performance continues for outdoor media sector
Figures released today show that revenue from outdoor advertising
has jumped 9.3% in the first six months of 2007 compared
to the same period in 2006 from $174.4 million to $190.5
million.
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20 February 2007
APN News & Media Delivers 10% Earnings Per Share Growth and 7% increase in Net Profit After Tax in Record 2006 Result
APN News & Media Limited [ASX, NZX:APN] today announced a record Net Profit After Tax for the 2006 Financial Year of $159.5 million, a 7% increase on the prior year. Earnings Per Share during the period grew 10%.
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25 October 2006
New Buspak products make impressive debut
APN Outdoor today announced its new Buspak Fullback products had made an exciting debut on the market, with Nokia becoming the first client to use the products to launch a national advertising campaign.
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